Q3 2022

Jan22686 FeFbe2b225233869 Everyone wants to look and feel their best, and for many a significant contributor to this is having perfectly manicured nails. Opening its doors for the first time in 2002, Nail Palace has since become one of Singapore’s most popular nail salon chains, with its extensive list of services spanning across holistic solutions for nails and beauty. In 2022, the chain boasts 28 salons across Singapore Nail Palace has also expanded in China with 9 outlets in Guangzhou and 1 outlet in Foshan. Nail Palace truly understands how it can impact its clients’ confidence – it firmly believes that its services can alter the way its clients view themselves. Henceforth, its mission is centric to the client. The company strives to provide its customers with the highest degree of service through a personalised royal treatment, enhancing each inner beauty and confidence. This mission, in part, is directly linked to Miss Cheng’s, founder, mission to rectify the backward nail care industry as well as provide the high-quality standards that consumers required and deserved. Its branches see customers from all walks of life, and it maintains a diverse list of services in order to cater to each one. Easily accessible, Nail Palace offers nail art services, sole renewal treatments, eyelash extensions, hair removal, hand and feet treatments, and other services in addition to firstrate manicures and pedicures. Additionally, Nail Palace stocks a range of goods from leading companies, including OPI, Gelish, and Footlogix. It ensures that it upholds the highest standards across the board. Customers have, of course, observed such quality and have gone on to rave about Nail Palace online. Several of the company’s branches showcase five-star ratings and dozens of gleaming reviews. For example, one customer writes, “Had an enjoyable first time doing nails with my girl. The staff are so friendly and have a great time chatting while doing my nails. Will definitely make a return to do it again. Thank you for the awesome service.” This is further supported by a review which reads as follows: “Always a pleasure to return to Nail Palace - CWP for my appointment. Staff are always friendly and offer the best recommendations suited for different needs. They are always engaging with their customers so that it will not be boring throughout.” In order to continue providing quality, the company endeavours to remain on top of the latest trends. Be it Japanese 3D nail art designs, glitters, nail decals, and more, Nail Palace vows to provide any combination of services and products because client satisfaction is its main priority at all times. It is, perhaps, for this reason that the company has expanded so greatly over the past two decades – and, going forward, it plans to continue this growth. Company: Nail Palace Pte. Ltd. Web Address: www.nailpalace.com.sg Best Nail Care Salon Chain – Singapore & Client Service Excellence Award 2022 Jul2 89 The nail care industry is constantly changing, with new trends appearing every day thanks to the power of celebrity and social media. However, over the past two decades, one salon chain has been dominating Singapore’s nail care scene. Join us as we explore what makes Nail Palace so special.

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