Legal Awards 2017

12 APAC / Legal Awards 2017 , Law Elements act for listed and unlisted public companies, private companies and high net worth individuals, both in Australia and internationally. The firm provides its clients with a range of services, however, it specialises in providing advice in relation to mergers and acquisitions, capital raisings, corporate actions, commercial arrangements and various property transactions. Craig discusses what specific areas the firm practices in and what particular opportunities this area has benefitted on. “Here at Law Elements, our areas of practice are primarily mergers and acquisitions, capital raisings, corporate actions, commercial arrangements and various property transactions. As such, LG170011 Best Corporate & Commercial Law Boutique - Australia LawElements is a boutique corporate and commercial lawfirm established in 2013. We spoke to Craig Roelofsz to find out a bit more about the lawfirmand what helps it attract clients. our focus has afforded us the opportunity to act for Fortune 500 companies, ASX listed companies, multinational corporations, SME’s, property developers and high net worth individuals.” With regard to how the firm approaches client service, Craig tells us how the company ensures that all staff provide the best possible service to clients. Building and maintaining relationships with clients is a key part of the service offered at the law firm, with a firm emphasis on trust. “Always putting the client first, we are dedicated to excellence and are passionate about building and maintaining long lasting advisory relationships based on trust, communication, uncompromising attention to detail, innovative technology, real partner interactions and a personal, responsive service that is not only of the highest quality but also second to none. We also use our networks to grow our clients’ businesses.” Within the company, the culture is one that is translated into the firm’s approach to its clients. Craig points out that the firm possesses none of the negatives that may come from a big firm, such as the lack of a personal touch but also there are no struggles of a small firm. “The culture at Law Elements is underpinned by our approach to client service. We are a boutique firm, with none of the drawbacks of a big firm or the struggles of a small firm. We are hardworking, friendly, approachable and happy to find a solution that works for our team, business associates and clients alike.” Craig details some of the most significant developments within the legal industry and how this may have affected the company, before going on to discuss what the most rewarding aspects of working in the legal sector. “Essentially, we believe the most significant change comes from the high level of mergers and acquisitions among law firms which are driven by client demand, as clients are no longer willing to pay big firm rates for services that boutique firms are capable of delivering at a more reasonable rate. As a result, our team is in a unique position to offer our clients the expertise of a big firm at reasonable rates. “Overall, the most rewarding aspect of my work is the ability to support our clients and business associates in making tough decisions both in life and business.” Standing out amongst other law firms in the industry is important as it helps practices garner more clients and attract the best business. Craig comments on what he believes sets Law Elements apart as well as discussing the legal industry in Australia and its competitive law firms. “The Law Elements culture is what sets us apart from our competitors. We bring to the market the experience of a big firm coupled with unparalleled service at reasonable rates. Due to the changes in the legal industry in Australia, competition is fierce. We have risen above this challenge by delivering unparalleled service at reasonable rates.” Looking ahead, Craig is excited about what the future holds for Law Elements. Expanding into Asia is one of the main hopes, particularly within the next few years, before staff and management go on to examine other services such as legal process outsourcing. “Law Elements is looking to grow its practices in Brisbane and Sydney in Australia and expand its footprint into Asia, within the next 5 years. The biggest development in the wider legal market is legal process outsourcing. This development does not directly affect us but is a service that we are considering providing with key partners in Asia.”